Lead Nurturing
Keep prospects warm with multi-modal, tool-native nurture workflows
50%
More Sales-Ready Leads*
20%
More Sales Opportunities*
42:1
Email Marketing ROI**
24/7
Automated Nurturing
*Marketo/Forrester research | **DMA industry average
Key Features
Personalized Campaigns
AI tailors messaging based on lead behavior, interests, and engagement level.
Trigger-Based Automation
Automatically send the right message at the right time based on lead actions.
Lead Scoring
Track engagement and prioritize hot leads for sales team follow-up.
Multi-Channel Nurturing
Reach leads via email, SMS, and chat with coordinated messaging.
Transform Your Nurturing
Before DONNA
- Leads fall through the cracks without follow-up
- Generic mass emails get ignored
- No visibility into lead engagement
- Sales team wastes time on cold leads
- Inconsistent nurturing processes
After DONNA
- Every lead gets personalized nurture sequence
- AI-powered messaging based on behavior
- Real-time engagement tracking and scoring
- Hot leads automatically routed to sales
- Consistent, automated nurturing at scale
Nurture Campaign Examples
New Lead Welcome Series
Day 1:
Welcome email with company overview
Day 3:
Educational content about your solution
Day 7:
Customer success stories and case studies
Day 14:
Demo invitation or consultation offer
Re-Engagement Campaign
Week 1:
"We miss you" message with special offer
Week 2:
New features and product updates
Week 3:
Exclusive content or limited-time discount
Week 4:
Final outreach before list cleanup